About dvfree

About DVFREE | Stop Domestic Violence


Through DVFREE, Shine has supported hundreds of employers – businesses, government agencies, crown entities and not-for-profit organisations of all sizes - to create or update relevant policies and procedures, train key staff, and inform and raise awareness for all staff.

DVFREE partner organisations are helping to create a culture shift in NZ so that people who hear about or see domestic violence are prepared to offer help and support, and so that it becomes easier and safer for people experiencing domestic violence to access support they need, and ultimately so that fewer people perpetrate domestic violence.

DVFREE™ is brought to you by Shine (Safer Homes in New Zealand Everyday). Shine created the DVFREE programme in 2001 to improve the workplace response to domestic violence, after years of hearing good and bad stories from our clients about how their employer either supported, or undermined, their safety and wellbeing. 

In 2017, Shine created the DVFREE Tick employer accreditation to recognise and partner with employers that implement a best practice workplace programme. 

More recently, DVFREE has begun to support organisations to improve their response to customers who experience domestic violence.  

Read more about the Team that provides DVFREE services below.

Please contact us today to find out more about how we can help your workplace become DVFREE. Please scroll down to read more about the Team that provides DVFREE services.

About Shine

Founded in 1990, Shine provides a range of effective, practical specialist domestic violence services, that all focus on improving safety for adults and children who experience domestic violence. Some of these services offer direct support and advocacy for adults and children, including our national Helpline and other Auckland-based frontline services. We also motivate and support people who perpetrate domestic violence to change through our No Excuses programme in Auckland. 

Shine also offers services, including DVFREE, that help other organisations, professionals, and community members to respond safely and effectively to people who experience and who perpetrate domestic violence, and that aim to prevent domestic violence.

Shine training programmes range from brief awareness-raising sessions to an intensive two-day training, and our six-day internal training for staff and volunteers, as well as training delivered through our DVFREE™ programme and our Shine in School programme. Shine supports NZ District Health Boards and accredits their trainers to deliver training to DHB staff on family violence and child abuse intervention.

Most Shine trainers have significant clinical experience in working with victims and/or people who use violence directly. Shine's training consistently receives positive feedback from participants.

Read more about Shine. Please scroll down to read more about the Team that provides DVFREE™ services.

Our Team

Holly Carrington
DVFREE & Policy Advisor

Holly Carrington is Shine's DVFREE & Policy Advisor, based in Wellington since April 2018. She has led the development of the DVFREE programme in since 2016, including creating the DVFREE Tick workplace accreditation and DVFREE Guidelines on Policy & Procedures. She was previously Shine's Communications & Marketing Manager and prior to that Partnerships & Training Director. She joined Shine in 2000 and was part of the senior leadership team from 2003. Since 2000, she has delivered domestic violence training - including to judges, police, corporates, and many others; researched and written Shine policy submissions; and been a media spokesperson on tv, print and radio. Her early Shine experience includes advocacy for domestic violence victims and facilitating for Shine's non-violence programme. Holly was a Trustee for Auckland Sexual Abuse HELP from 2011-2014. In 2020, Holly was a 2020 Westpac Women of Influence Community Hero Award finalist. Holly previously worked in fundraising, advocacy, and community development with various not-for-profits in her native California.

Margaret Fitzgibbon

Margaret Fitzgibbon has been a DVFREE Coordinator and Senior Trainer for Shine since June 2019. Margaret has over 20 years of experience working in not-for-profit organisations as a trainer and coach for adult learners. Her various roles have involved the building of capacity of families; programme management and community development, and community consultation and integration. Throughout these roles she has worked directly with families experiencing domestic violence, and has recognized that education is a vital part of a multi-faceted community approach to create violence-free communities. Previously, Margaret worked for HIPPY (Home Interaction Programme for Parents and Youngsters) for 17 years, most recently as a Manager for Great Potentials Foundation/HIPPY NZ, training, supporting and advising 41 HIPPY Site Coordinators throughout New Zealand. During this time she developed a comprehensive training package for HIPPY NZ and completed a Graduate Diploma in Higher Education.

Jacki Rowles
DVFREE Coordinator & Senior Trainer

Jacki is a Senior Trainer for DVFREE and Shine since March 2020. She has worked extensively in the area of family violence, as well as restorative justice, counselling, group facilitation and coaching. Jacki spent eight years at North Harbour Living Without Violence, in clinical and counselling roles working with women and children who experienced domestic violence, including as the Children’s Programme Coordinator, as well as working with women who used violence against their partners. Jacki has also worked for a number of years with corporates as a Trainer and Executive Coach providing personal and professional development programmes through the Institute of Management New Zealand (IMNZ), and as a coach for Massey University MBA students. During this time she became New Zealand’s locally qualified Emotional Intelligence and Mindfulness trainer of the Google-born ‘Search Inside Yourself’ Programme. She has an undergraduate degree in Education and a Masters Degree in Art Therapy.

Jill Proudfoot
Senior Trainer

Jill Proudfoot is a Senior Trainer for Shine. She retired in June 2018 after working for Shine since 2001, and for the last nine years as Shine Client Services Manager. She now delivers training on behalf of Shine as a contractor. She started working for Shine in frontline roles including work with adult victims, child victims, and men who used violence against their partners and family. Over the years, Jill has delivered family violence training to a range of audiences including judiciary, police, doctors, social workers, etc. and has presented at many conferences and seminars. Jill was part of Shine’s Senior Management Team from 2008 when she began overseeing all frontline services in the role of Client Services Manager. As Shine’s primary media spokesperson, Jill was frequently interviewed and quoted by print, radio and television media. She was a member of the Starship Child and Youth Mortality Review Group 2010-18, and was a member of the Ministry of Social Development Expert Design Group working on the Capability Framework for the Sexual Violence and Family & Whanau Violence workforce. She has a Bachelor of Social Practice majoring in counselling.

Bronwyn Kerr
DVFREE Trainer

Tēnā rawa atu koutou katoa.
Nō Ingarangi, nō Koterangi hoki ōku tūpuna,
Kei te rohe o Muaūpoko i tipu ake ai au,
Ināianei kei te rohe o Te Āti Awa, i te Ūpoko o te Ika, e noho ana,
Ko Bronwyn Kerr tōku ingoa

Bronwyn Kerr is a DVFREE Trainer, based in Wellington. Bronwyn has worked around the issues of domestic and sexual violence for over 10 years, including crisis work, facilitating healing programs, and in restorative justice. She has been involved in community training programmes on the issue of domestic violence for most of that time, including training Women's Refuge volunteers, and up-skilling faith leaders to respond better to abuse issues within their communities. Bronwyn also runs Te Tiriti o Waitangi workshops, and is passionate about addressing colonisation as an underlying form of violence. Bronwyn holds language qualifications from Chinese universities, a Masters in Social Work, and postgraduate diplomas in Business Studies, te reo Māori and Kaitiakitanga (bicultural supervision).

Rachel Williamson
DVFREE Trainer

Rachel Williamson is a DVFREE Trainer, based in Christchurch. She has a long association with Shine, dating from 2005 when she volunteered as an advocate working with domestic violence victims, before becoming an employee. In her staff role, she worked with Shine advocates to produce research reports and other written information for Shine clients and external audiences. Since then, she has also worked as an English and Media Studies teacher in a number of secondary schools and been an external examiner for NCEA. She has also been a tutor, guest-lecturer, and marker at tertiary level. Rachel holds a postgraduate diploma in secondary teaching, a Masters degree in English and Women's Studies, and is currently undertaking her PhD. She has presented her research at international conferences and has a forthcoming book chapter in an academic collection.